Press & Brand
Media
Kit
Official brand assets, guidelines, and contact for press, partners, and media. All files are free to use with attribution under the terms below.
press@playeraid.orgAbout PlayerAid
Company Boilerplate
One-liner
The athlete intelligence platform connecting players to real opportunity.
Short description
PlayerAid is the operating system for athlete development — a mobile-first platform that unifies player profiles, team management, scheduling, and a services marketplace. Built for athletes, coaches, and sports organizations, PlayerAid turns performance data into real opportunity.
Long description (for press releases)
PlayerAid is a mobile-first athlete intelligence platform that brings together every dimension of athletic development into one cohesive system. Athletes use PlayerAid to build dynamic profiles that showcase physical metrics, performance history, and highlight reels. Coaches and organizations use it to manage rosters, schedule events with GPS-integrated logistics, and streamline expense tracking. The PlayerAid Marketplace connects athletes with coaches, trainers, and brands — and its AI assistant delivers personalized insights that help every player understand their data and take their next step. PlayerAid is built for the full spectrum of competitive sport, from youth athletes managed by parents to professional organizations operating at scale.
Brand Identity
Logo Downloads
All files are SVG — scalable and resolution-independent. Each variation is optimized for its intended background.
Visual Identity
Brand Colors
Click any swatch to copy its hex value.
Typography
Type Scale
Marketing: Barlow Condensed (display), Figtree (body), DM Mono (labels) · App: Inter (all)
Display
48px · Black · −2px tracking
PlayerAid
H1
36px · Bold · −1.5px tracking
Athlete Intelligence
H2
28px · Bold · −1px tracking
Platform Overview
H3
22px · Semibold · −0.5px tracking
Team Management
Body Large
16px · Regular · 0 tracking
The athlete intelligence platform connecting players to opportunity.
Body
14px · Regular · 0 tracking
Built for athletes, coaches, and sports organizations.
Label
11px · Medium · +1.5px tracking
PERFORMANCE METRICS
Guidelines
Logo Usage
Do
- Use the gradient icon as the primary logo mark on dark backgrounds.
- Maintain clear space equal to the icon height on all sides.
- Use the white icon on brand red or photographic backgrounds.
- Reference the exact hex values provided — no approximations.
- Use the wordmark SVGs when text legibility is important.
Don't
- Do not recolor the logo outside of the approved palette.
- Do not stretch, skew, or distort the icon in any direction.
- Do not place the gradient icon on light backgrounds.
- Do not add drop shadows, outlines, or effects to the logo.
- Do not recreate the logotype in a different typeface.
Clear Space
Always maintain clear space equal to the full height of the icon on all four sides. Never crowd the logo with other elements, text, or the edge of a container.
Founded
2025
Headquarters
Dallas, TX
Platform
iOS + Android
Contact
Media Inquiries
Press
press@playeraid.org
Partnerships
partnerships@playeraid.org
Response Time
Within 24–48 hours
Mon – Fri, business hours
Usage License: PlayerAid brand assets may be used by press, media partners, and authorized third parties for editorial and promotional purposes only. Assets may not be altered, used in a misleading context, or applied to products or services not associated with PlayerAid. For commercial licensing inquiries, contact press@playeraid.org.